Advertising, IMHO

Welcome. I'm Julie Hein. I've been selling advertising for over 11 years, and I've learned a few things along the way. Here's a place where I share them. Feel free to read and share your thoughts. Thank you for visiting! ***For the record, the opinions expressed here aren't necessarily the views of my employer, my spouse, etc.

Wednesday, July 12, 2006

KZIA buying KCRG Radio

We’re really excited that KZIA is buying KCRG-Radio (AM1600, The Zone) from KCRG/Gazette Companies. It’s an ESPN Radio affiliate with cool shows like “Mike and Mike” and “The Dan Patrick Show.”

It’s a different animal for us—sports talk targeting a more male audience, and we’re really anxious to get started.

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